Quango · Rebrand Pitch · Direction B · 2026-04-19
Quango mark
Quango mark
Gage Henderson
Co-founder · Creative gage@quangoinc.com quangoinc.com
Quango mark
204 5th Ave W
Suite 310
Seattle · WA · 98119
2026-04-19 · RE: Brand Framework

Derek,

Following our conversation on Thursday. The attached framework captures the position we landed on: warm, loud, specific. The brand's voice should read like Quango even when the mark is absent, and we've built this direction with that test in mind.

We've paired the new crimson with coral, lemon, and sky as peer colors rather than accent noise. The intent is that no single surface feels like a rerun of the last.

Draft one review is attached. I'll call at 10 tomorrow.

Gage
quangoinc.com (206) 555-0142
quangoinc.com
Quango
  • Work
  • Studio
  • Thinking
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Seattle · est. 2022
Brand that lands. Launches that ship.
We build the visible half of small companies. Identity, site, story, and the rollout that carries them. One team, one standard, one thing at a time.
See the work →
Quango
Invoice#0034
FROM
Quango Inc.
204 5th Ave W · Ste 310
Seattle · WA · 98119
BILL TO
Bailey's Blankets
Attn: Morgan Cross
1122 W Gilman · Madison · WI
DescriptionQtyAmount
Brand system · Direction B build1$12,400.00
Homepage design + build1$8,600.00
Photography direction (1 day)1$2,200.00
Launch rollout · 30 days1$3,800.00
Total due · 2026-05-15 $27,000
Quango
Work · latest
CASE 0012
Bailey's Blankets
CASE 0008
Sound Mafia
CASE 0005
RM Detail
● Office hours · every Thursday
Bring
the
work.
Thursdays, 4 to 6pm. Open door, one question at a time.
Studio · 204 5th Ave Quango
Small brand, loud voice.
A talk by Gage Henderson on what agencies can learn from mixtape covers, game boxes, and the rainbow stripe.
Talk 003
May 14 · Seattle
Quango
Quango
● The mark · four grounds
Wordmark holds. Comma takes the palette.
● Primary mark/Cream ground
Coral
Crimson
Ink
Current brand
Quango · Parade · Derek Pitch 01/10
01
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